CALIBER COLLISION // BUILDING A BRAND

With a national footprint of over 1,500 locations, Caliber Collision is one of the largest collision repair companies in the country, but they had a vision that they could become much more. They wanted to become a holistic automotive company that can take care of not just the traumatic events like a car crash, but be there for drivers from oil changes to cracked windshields and even calibrating and repairing advanced driver-assistance systems. We helped bring their mission to life to be an ally in collision, vehicle maintenance, auto glass and your fancy safety systems.

BRAND IMAGE LIBRARY

To bring this bold new look to life, we partnered with the amazing Mari Amor to create a fresh brand photography library for Caliber that speaks honestly and highlights the real people behind the brand.